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T

echnology management is our key-word.

  • Intellectual Property Consultation

    To help you manage your own technologies and those acquired from others, we develop intellectual property strategies and file applications for patents, utility models, plant variety protection certificates, integrated circuit layout design certificate, etc. We can also help you in business negotiation and technology licensing in and out of your company, as well as in developing business strategic plans based on analysis of patent documents.

    We are qualified to handle copyright matters as well as patents, trademarks, trade secrets, and other forms of industrial properties (such as plant variety registration).
    Although we are based in Bangkok, we secure intellectual property protection for you anywhere in the world (directly or through our associated firms) at reasonable costs. Special discount rates are available for public institutions and multiple filings.

    We have been involved in technology transfer research and consultation since 1986. In 2002, we were the consultant behind the first international licensing agreement involving Thai utility models and trade secrets. In 2003, we were the patent agent behind an international licensing agreement with a US firm based on a purely Thai invention, involving roughly 1 million US$ of upfront payments, plus a respectable royalty rate for future sales. Our experience in negotiation of licensing agreements has been captured in the Technology Transfer Manual that was commissioned by the Ministry of Commerce with financial support from the German Government. We are in the process of rewriting an expanded version of the Technology Transfer Manual to be published in 2005.

    We also accept consulting work on technology management. In early 1996, we led the team that set up an intellectual property office at NSTDA, a well-known Thai government funding and research agency.
    From late 1996 through 2002, our Principal was Director of Intellectual Property Policy Research at CUIPI. In 1998, we pioneered the technique for formulating business strategic plans in the Thai business setting based on analysis of worldwide patent documents. In 2003, we were the consultant behind the upgrading of the NSTDA IP Office to a full-fledge Technology Management Office. For the private sector, we have occasionally been contacted to do intellectual property auditing as well as exit interviews of leaving employees. In late 2004, we started to combine our patent analysis expertise with text and data mining technologies on the Internet, resulting in an extremel powerful techniue to support any IP mamagement task.

    General Intellectual Property Consultation

    • Copyright, Neighboring Right, Moral Right
    • Patent
    • Trademark
    • Trade Secret
    • Protection of New Varieties of Plant
    • Protection of Integrated Circuit Layout Designs
    • Biotech IP Protectoin
    • Protection of Computer Programs and Softwares
    • Intellectual Property and Pharmaceuticals
    • Intellectual Property and Biological Diversity
    • Litigation Consultation (for lawyers and law firms)

Search and Registration

    • Worldwide Patent Search for Technology, Patentability, and Infringement
    • Thai and Foreign Patent Filing, Prosecution, Maintenance and Monitoring
    • Thai Copyright Registration with the Department of Intellectual Property
    • Registration of IC Layout Design, Plant Variety, Geographical Indication, etc.
    • Thai and Foreign Trademark Search and Registration

Commercialization

    • Intellectual Property Strategy, Commercialization Strategy
    • Intellectual Property License Drafting and Negotiation
    • Cooperative Research Agreement Negotiation
    • Computer Software and Multimedia Licensing
    • Franchise Licensing

Corporate Intellectual Property Management

    • Formulation of business strategic plans based on analysis of patent documents
    • Intellectual Property Audit
    • Intellectual Property Valuation
    • Setting Up Technology Licensing Office and Drafting Intellectual Property Policy and Regulations
    • Intellectual Property Entrance and Exit Interviews

.

  • Policy Research and Consultation

    We are also in the business of conducting policy impact assessment and policy design for government agencies and the private sector.

    We have been heavily involved with this line of policy research for the past 16 years. Our principal has also been registered in the Thai government roster as a qualified independent consultant. We have taken part behind virtually all enactments and amendments of Thai intellectual property laws since 1988. We also conduct policy researches related to information technology and space exploration.


    • Economic, Social, and Political Impact Assessment of a National Intellectual Property Policy
    • Intellectual Property Law Drafting
    • Science, Technology, and Industry Policy Research
    • Telecommunication Policy Research
    • Space Policy Research
    • Policy Framework and Master Plans (at different levels)

.

  • Teaching and Training

    Let us know if you need training in intellectual property policy and management

    Since 1988, our (Thai and English speaking) practitioners have trained thousands of politicians, businesspersons, scientists, engineers, and even graduate and undergraduate students on several aspects of intellectual property matters. Tell us the results you need, the time you have, and the background of the audience, and we will design the contents for your approval. Past topics include:

    • Methodologies for assessing policy impacts on society
    • Intellectual property obligations under WTO and other international forums
    • Introduction to intellectual property rights protection (for engineers, for scientists, for businesspersons, for politicians, for librarians, etc.)
    • Implementation of Trade Secret practices
    • Drafting an intellectual policy for any type of organization
    • Patent claim drafting
    • Drafting a licensing agreement
    • Establishing a Technology Licensing Office (TLO)
    • Pharmaceutical intellectual property protection
    • Intellectual property rights protection of computer programs (12 x 3 = 36 hours course)
    • Convention on Biological Diversity (CBD) and Material Transfer Agreements (MTA)
    • Introduction to patent search
    • Licensing negotiation
    • Intellectual property management in a company
    • Recent developments in copyright laws and on-line businesses
    • Intellectual property aspects of information technology
    • Biotech intellectual property activities in Asia and the Pacifics
    • Plagiarism
    • Technology Licensing Offices in the US, Europe, and Japan

.

T

rack Records:

Samples of Institutional Clients

The Thailand Research Fund (TRF)

National Sceince and Technology Development Agency (NSTDA)

National Electronic and Computer Technology Center (NECTEC)

The National Research Council of Thailand (NRCT)

Ministry of Science and Technology (MOST)

Ministry of Information and Computer Technology (MICT)

Department of Intellectual Property (DIP), Ministry of Commerce

GTZ (German Government)

The World Bank

The Thai Red Cross

Chulalongkorn University

Mahidol University

Chiang Mai University

Prince Songkhla University

Ram Kamhaeng University

etc.


Ongoing Policy Research Projects and Projects Recently Completed
(* = project managed by other institutions)

2005: Technology Licensing Office for Thai Universities

2005: Data Mining of Space Technologies (A Subproject)

2004: US-Thai FTA on intellectual property rights

2004: Space Policy and Master Plan for Thailand

2003: NSTDA Technology Licensing Office Feasibility Study

2003: Intellectual Property Roadmap for Thailand*

2002: Intellectual Property Strategy for the Next Decade

2001: IP&IT Court Decision Database Management System

2000: Uniform Biological Material Trasfer Agreement for Thailand

1999: Implementing the Convention on Biological Diversity in Thailand

1998: Business Strategic Planning from Analyses of Patent Documents

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©2003 Lerson Tanasugarn
LERSON Institute, P.O. Box 256, Bangkok 10400, Thailand.
Telephone +(662) 616-8085
LERSON.COMLERSON.ORG

Last Update: 1 December 2004
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